WPP STREAM AFRICA 2014
Magnette was appointed as the events agency to produce and manage the first STREAM (un)conference in Africa in 2014 and has subsequently been awarded the contract for the 2015 & 2016 events.
STREAM brings WPP clients together with industry leaders to think about the digital future and what that means for communications, creativity and business. As an (un)conference, none of the usual rules apply. Typical guests include CEOS and rising stars from across the WPP network, WPP clients and partners from across the industry.
STREAM Africa was hosted at Spier wine farm over 3 jam-packed days, guests attended interactive group discussions during the day and explored the tech and gadget exhibition. In the evenings delegates took part in an array of evening shows and activities like the gadgethon, midnight cooking madness and extravaganza. This event is like none other in that the content is completely delegate driven and focussed on a sharing of ideas and information.
“Jenna and the fantastic team at Magnette are one of the most on the ball events team I have ever worked with in Africa.
They are very friendly, very efficient, and are instrumental in making WPP Stream Africa the success it is”
Chris Rawlinson – WPP Stream Africa Director